Security of tenure is no longer a viable concept. Professionals are blind-sided on a regular basis by career-damaging decisions that threaten their assets and negatively impact their life-style.
There is a cloud of uncertainty that overhangs employed professionals.
On the other hand, the demand for coaching is at an all time high.
In the last ten years, the coaching industry has exploded. Membership of the International Coach Federation has more than tripled. A report by the market research firm IBISWorld at the end of 2014 said coaching is a $1 billion industry in the U.S. alone. [Marketplace]
The International Coach Federation, a nonprofit global professional organization of personal and business coaches, had just 1,500 members in 1999. By 2013, that number rose to more than 17,000 members across 132 chapters in 34 countries. Many coaches specialize in niche areas to attract clients looking to set specific goals. [work.chron.com]
Many professionals are opting for career insurance in the form of Coaching certification. Coaching certifications provide some level of security in the event of the unplanned loss of employment. In addition, it is the perfect answer to the need for self-generated income in retirement.
Those needs that are met with the the Certified Behavioral Coach Award.
It is recognized by the Society for Human Resource Management (SHRM) to offer Professional Development Credits (PDCs) for the SHRM-CP or SHRM-SCP Certifications and is accredited by the International Coach Federation.
There are four purpose-directed tracks to attaining ICF/SHRM-Accredited Certified Behavioral Coach status:
Behavioral Coach Certification at No Cost To You
One-stop SHRM Recertification at No Cost To You
Millennial Leadership Development
Many professionals have decided to chart their own course and have taken the decision to invest in themselves. They have sought the Certified Behavioral Coach award outside of the organizational context and have underwritten the cost of the tuition themselves.
I was excited about the course content, but I was initially skeptical about the course delivery, as I was never a fan of learning outside a classroom. But since this was the only way I could attend the course, I had to face the chat session. It was like being on a conference call – easy and convenient and definitely worth it.
And as for the coach: Trevor really knows his stuff. He made understanding the principles so easy and he has a very accessible teaching style. If you need a bit more hand-holding even after you are done, Trevor is literally just a phone call away.
As a professional who has been helping people maximize their potential for nearly 10 years now, I knew that I found an amazing tool that I could use to do an even better job.
Becoming a Certified Behavioural Coach is definitely one of the best things I did for my life and career. It was new; it challenged me and introduced possibilities for my work as a communications strategist focused on people development.
I unreservedly recommend anyone who is even thinking about doing this course: Just do it!
Being a Certified Behavioural Coach is beyond personal development it is finding a path to the best you.
Kalando Wilmoth Chief Strategist The Write House
We salute like-minded individuals and created a limited time 2 for 1 offer for you.
Get a friend or colleague to share the experience with you and get all the benefits for the single tuition fee! That is a 50% saving.
The beauty of the Certified Behavioral Coach program is that you can attain the award at no personal cost while adding value to your organization.
The process is simple.
1. You share your interest in coaching employees with leadership potential.
2. You present the plan under which you will earn the ICF-accredited Certified Behavioral Coach award. The plan includes access to the Certified Behavioral Coach Membership Community. The Membership Community provides you with the content that you will use to conduct webinars or mini-sessions with the selected coachees. You can determine how many sessions you will undertake. We recommend that you offer to coach the individuals through one program. “How To Increase Your Influence” is ideal. There is a specific outcome and finite time requirement.
3. The organization underwrites the cost of program, get an empowered cadre of future-leaders while you get commendation from the organization and your Certified Behavioral Coach award. Classic win-win-win.
Get ahead of the curve and cement your value to the organization!
“I have been involved in executive management for the better part of 20 years with more than my fair share of success.
Yet, the Certified Behavioral Coach Program offered by Success With People Academy, has provided a new and exciting angle from which I can now pursue my passion for people, team and organizational development.” Livingstone Morrison, Deputy Governor of Bank of Jamaica (Central Bank)
The Certified Behavioral Coach also includes a one-stop package for the attainment of the SHRM Professional Development Credits (PDCs) that are required for SHRM CP and SCP re-certification.
The 60 PDCs can be attained in a simple 3-step process:
I. SHRM/ICF accredited Certified Behavioral Coach award – 36 PDCs
II. Advance Your Organization: Future Leader Coaching Project – 20 PDCs
III. Guided Self Study – Completion of a mini-course in the Certified Behavioral Coach Membership Community – 4+ PDCs
There is no limit on the numbers or the duration of the Future Leader Coaching Project.
SHRM will only allocate a maximum of 20 PDCs under the Advance Your Organization re-certification category representing 20 hours of coaching.
However, you may offer to extend your work with future leaders.
Your organization recognizes the value and impact and underwrites the program costs.
As a mid-career information professional, I wanted to expand my horizons. I identified coaching as a suitable option, mainly as a means of giving back. So, I completed the 9-week online interactive ICF/ SHRM accredited Certified Behavioural Coaching course – a perfect fit. It was a unique educational experience in coaching, mentorship and leadership behaviour which provided a framework to diagnose and build successful collaborative relationships. It empowered me to effect change through a new understanding of behavioural styles through self-analysis and application of the Extended DISC framework.
The facilitators were knowledgeable, patient and engaging in imparting the concepts. Practical tools such as cases and interactions with practitioners were used to demonstrate concepts and give insights into the complex behavioural issues inside and outside the workplace.
The online course is conveniently scheduled for after work and week-ends. If you want to make a positive impact on the lives of others, I strongly recommend it. Lurline Cummings – Information Resource Specialist at Grace Kennedy Ltd.
Millennials now represent the largest percentage of the US workforce (32%). with similar trends globally. An increasing number of Millennials now occupy senior leadership positions.
Yet more than six in ten Millennials (63 percent) say their “leadership skills are not being fully developed.” Unfortunately, little progress is being made in this area.
Last year, when asked to rate the skills and attributes on which businesses place the most value (and are prepared to pay the highest salaries), Millennials pointed to “leadership” as being the most prized. This was mentioned by 39 percent, but only 24 percent thought this was a strong personal trait of theirs upon graduation (a gap of 15 percentage points).
Millennials fully appreciate that leadership skills are important to business and recognize that, in this respect, their development may be far from complete. But, based on the current results, Millennials believe businesses are not doing enough to bridge the gap to ensure a new generation of business leaders is created. [Deloitte Millennial Survey 2016]
Research findings from another survey adds to the pressure for action
The Deloitte Global Human Capital Trends 2016 report highlights the international crisis related to Employee Engagement.
Employee engagement, like culture, has become a CEO-level issue.
Nearly nine in ten executives (85 percent) in the 2016 survey rated Engagement as an important (38 percent) or very important (48 percent) priority for their companies.
Engagement at all levels is now an imperative for organizations who want to retain their talent and remain competitive.
The changing profile of the workforce and related attitudinal changes have led to a situation in which leaders at all levels must increasingly apply coaching skills. The Certified Behavioral Coach certification addresses that imperative directly while responding to the needs of the growing Millennial constituency.
Special 2 for 1 offer. Send two future leaders to share the experience and get all the benefits for the single tuition fee! That is a 50% saving.
Kathleen Beckford BSc Management & Psychology says:
My investment in the CBC training has aided my transformational journey. While I had some knowledge of my personality trait having done some other work, I did not understand why I chose certain behavioural tools. This training affords me a greater understanding of myself, an appreciation of the behaviour of others and how to improve communication with what I would otherwise call “difficult” people. I now understand why I execute some tasks easily and effortlessly while some others require more energy, commitment and focus.
I strongly recommend this training as it augurs well for improved relationships whether at home or at the workplace.
Dear Trevor and Keri,
As part of your February 2017 online cohort, I completed the the SWP Academy’s Certified Behavioral Coach (CBC) Programme. I am writing to thank you for the absolutely inspirational and practical instruction I received from you. Over the past two months, since completing the programme, I’ve been applying the DISCerning Communication principles you taught me. I can see where this has had tremendously positive impact on my social and professional life. For example, I am working out the fine points of a partnership with an established arts instructor to create my “Motivation Through the Arts” programme. This affiliation is a huge step up from my previous mentorship efforts. My CBC training has also allowed me to have a better understanding of myself, so that I can leverage my strengths instead of unwittingly playing to my weaknesses. This sharpens my mentoring skills and motivational venture and adds valuable legitimacy to my work.
My CBC training makes each day more productive, as it is effective in every-day real-world ways, and it improves my productivity in all areas, especially the following:
Public Speaking, Negotiation, Interviewing, Listening and counseling
Motivation (intra- and interpersonal)
Healthy intra- and interpersonal dialogue
Assessment of my own strengths and weaknesses
The provision of a ‘blueprint’ to enhance strengths and erase weaknesses
The removal of biases and ego-reflex responses prevents imputing motives to others based on the body language of their preferred communication style.
To anyone considering the programme, I can assure you: Participating in this programme is one of the best decisions you can make for yourself at work and at home. You will have insider knowledge of the tools to use and the keys to unlock the most mutually productive communication, when the SWP Academy teaches you how to recognize people’s need to use D, I, S or C style.
You will gain, as I have gained, the focus to advance in your career and a much lower stress level in day-to-day communication at all levels. Stress is high and potentially toxic, when we have to deviate too far from our natural styles, as we conform to the demands of our jobs or career. That’s why it’s important to our good health and increased wealth for us to learn exactly what our natural style is. The in-depth instruction you receive from Trevor and Keri, in the CBC programme, teaches you to see yourself clearly, so you can more clearly see your way to success, whatever your field.
Trevor and Keri, thanks again for your inspirational instruction.
The Certified Behavioral Coach package includes:
I. Access to 36 hours of facilitator-led interaction training with 4 bonus hours to cover for unavoidable absence.
II. All sessions are recorded and the powerful learning from the Chat Box comments is also made available.
III. 12 months of e-mail support.
IV. Access to the Certified Behavioral Coach Membership Community and the insights, interaction and value-added content that it offers.
V. Weekly Leadership Development e-mailed content.
VI. ICF Certified Behavioral Coach award and 36 Continuing Education Credits
VII. SHRM Certified Behavioral Coach Award and a minimum of 36 Professional Development Credits with an option to earn 60 PDCs
VIII. “How To Increase Your Personal Influence” course and support materials.
The entire package is priced at US$1400.